Summer of Audi

Designed for the Summer of Audi Sales Event, this print piece served as an in-store visual cue to drive attention and elevate perceived value around the seasonal offers. While small in scale at 8.5" x 11", the countercard leaned into bold imagery, clean typographic hierarchy, and intentional whitespace—balancing the urgency of sales messaging with the brand’s premium tone. This piece anchored dealership showroom strategy during summer 2021, offering a concise but impactful extension of Tier II campaign assets, reworked for an in-store Tier III audience.